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1. Ideas for Setting Up a Gym: Where to Start?
Setting up a gym may seem like a monumental task, but with proper planning and a strategic approach, you can turn your dream into reality! Here are some key ideas to kickstart this exciting journey.
Define Your Market Niche
Before diving into the adventure, it’s crucial to identify your target audience. Ask yourself:
– What type of clients do you want to attract?
– What services will you offer?
– Will you compete with other gyms or focus on a specific audience, such as yoga classes, functional training, or personal training?
Defining your niche will not only help you stand out but also allow you to create a unique value proposition. For example, if you decide to focus on functional training, you can offer a more personalized and friendly environment.
Location, Location, Location
The location of your gym is crucial. Here are some factors to consider:
| Factor | Description |
|————————-|——————————————————-|
| Accessibility | Ensure it’s easy to reach by public transport or car. |
| Competition | Research if there are other nearby gyms and what they offer. |
| Demographics | Assess if the local population fits your target market. |
A good location can be the difference between success and failure. Remember, a well-situated gym will attract more potential clients.
Equipment and Space Design
The design of your gym should be attractive and functional. Consider:
– Space Layout: Ensure there’s enough room for different areas, such as cardio, weights, and group classes.
– Equipment: Invest in quality machinery. Don’t skimp on this aspect, as equipment is one of the main attractions for clients.
If you want more ideas on how to choose the best equipment, check out this [gym equipment guide](https://en.wikipedia.org/wiki/Gym).
Marketing and Promotion
Once everything is ready, it’s time to attract your first clients! Here are some effective strategies:
– Social Media: Create profiles on platforms like Instagram and Facebook. Post engaging content, such as workout videos and client testimonials.
– Opening Promotions: Offer discounts or free classes to attract new members.
Remember, marketing is an ongoing process. Always innovate and look for new ways to attract and retain your clients.
Conclusion
Setting up a gym is an exciting challenge that requires careful planning and a clear vision. From defining your niche to creating an attractive space and promoting it effectively, every step is crucial to your business’s success. Don’t forget that your passion for fitness and your clients’ well-being are the heart of your gym. So go ahead, start building that dream!
2. Ideas for Setting Up a Gym: Essential Equipment You Need
Setting up a gym can be an exciting adventure, but also a challenging one. One of the most crucial aspects is choosing the right equipment. Here are some ideas and recommendations to help you equip your gym effectively and attractively for your future clients.
Basic Equipment You Can’t Miss
To start, it’s essential to have a solid base of equipment. Here’s a list of the essentials:
Equipment | Description |
---|---|
Free Weights | Includes dumbbells and bars. They are versatile and allow a wide variety of exercises. |
Cardio Machines | Such as treadmills, stationary bikes, and ellipticals. Ideal for endurance training. |
Strength Equipment | Machines for working different muscle groups, such as bench press and leg press. |
Mats | Essential for floor exercises and yoga or pilates classes. |
Additional Options to Diversify Your Offer
Besides the basic equipment, consider adding options that attract a broader audience. Here are some ideas:
– Group Classes: Equipment like kettlebells and medicine balls can be a great attraction for group classes.
– Stretching Zones: A dedicated area with mats and yoga blocks can enhance the client experience.
– Technology: Investing in performance monitoring systems and workout tracking apps can set you apart from the competition.
Final Considerations
Remember that space distribution is as important as the equipment. Ensure there’s enough room for users to move comfortably and that the equipment is well distributed. This will not only improve the client experience but also optimize safety.
If you’re looking for more information on how to set up a gym, you can explore various ideas and concepts to help you make informed decisions. Additionally, don’t forget that equipment maintenance is key to ensuring long-term client satisfaction.
With these ideas and a bit of creativity, you’ll be on your way to creating a gym that not only attracts new members but also keeps them motivated and committed. Good luck on your adventure!
3. Ideas for Setting Up a Gym: Space Design and Layout
Setting up a gym not only involves having the best equipment but also creating an attractive and functional environment. The space layout is key to maximizing your clients’ experience and optimizing workflow. Here are some ideas to help you design a gym that is not only efficient but also welcoming.
1. Well-Defined Zones
One of the first decisions you need to make is how to divide the space. Consider creating specific areas for different activities. For example:
| Zone | Description |
|———————|——————————————————|
| Cardio | Equipment like treadmills, bikes, and ellipticals. |
| Free Weights | Space for dumbbells and bars. |
| Functional Training | Area for bodyweight and functional exercises. |
| Group Classes | Room for yoga, pilates, or spinning. |
This layout not only improves functionality but also helps clients quickly find what they’re looking for.
2. Lighting and Ventilation
Proper lighting can transform the atmosphere of your gym. Opt for LED lights that mimic natural light, creating an energizing environment. Additionally, ensure there’s good ventilation. A well-ventilated space is not only more comfortable but also enhances user performance.
3. Aesthetics and Motivation
Don’t underestimate the power of aesthetics. An attractive design can motivate your clients to return. Consider using vibrant colors and inspiring murals. You can include motivational quotes on the walls or even a photo area where clients can share their achievements on social media.
4. Technology and Connectivity
In the digital age, technology plays a crucial role. Ensure your gym is equipped with free Wi-Fi and charging stations for mobile devices. This not only enhances the client experience but can also be a great attraction for those looking for a place where they can train and work simultaneously.
5. Rest Areas
Don’t forget to include rest areas. A small lounge with comfortable seating and perhaps a coffee machine can be a great plus. Here, clients can relax after their workout or socialize, creating a community around your gym.
Remember that every detail counts. From the choice of colors to the arrangement of equipment, every decision influences the client experience. If you want more ideas on how to set up a gym, there are many resources available that can inspire you.
In conclusion, space design and layout are fundamental to your gym’s success. A well-planned environment will not only attract more clients but also foster their loyalty. Let’s get to work!
4. Ideas for Setting Up a Gym: Effective Marketing Strategies
Setting up a gym not only involves having the best equipment or a prime location; it’s also crucial to implement effective marketing strategies that attract and retain your clients. Here are some ideas that can help you stand out in such a competitive market.
1. Know Your Target Audience
Before launching any campaign, it’s essential to understand who your potential clients are. Are they young people looking to tone up? Older adults wanting to stay active? Conduct surveys or focus groups to gather valuable information. This will allow you to tailor your offers and messages.
2. Attractive Offers and Promotions
Promotions can be an excellent way to attract new members. Consider offering:
Promotion Type | Description |
---|---|
Free Month | Allows new members to try your facilities without commitment. |
Referral Discounts | Offer discounts to those who bring friends or family. |
Family Packages | Special offers for family enrollments. |
Remember that promotions should not only attract but also convert those new clients into loyal members.
3. Social Media Presence
Social media is a powerful tool to connect with your audience. Create content that not only promotes your services but also educates and entertains. Post workout videos, client testimonials, and health tips. Don’t forget to interact with your followers; two-way communication is key!
4. Strategic Alliances
Collaborating with local businesses can be an effective way to expand your reach. Consider partnering with:
– Nutritionists to offer healthy eating workshops.
– Sportswear stores for cross-promotions.
– Wellness centers for joint events.
These alliances not only increase your visibility but also strengthen your reputation in the community.
5. Content Marketing
Quality content can position you as an expert in the field. Consider creating a blog where you share articles on fitness, nutrition, and wellness. This will not only attract traffic to your website but also allow you to build a trust-based relationship with your clients. For more ideas on how to create engaging content, you can check out resources on digital marketing strategies.
6. Events and Special Classes
Organizing events like group classes, fitness challenges, or competitions can be an excellent way to attract new clients. Additionally, these events foster a sense of community and motivation among current members. Don’t forget to promote them on your social media and through emails.
In summary, by implementing these effective marketing strategies, you’ll not only attract new members to your gym but also foster a positive and motivating environment that will make your clients want to stay. Remember that success in this sector depends as much on the quality of your services as on how you communicate and connect with your audience. Let’s get to work!
5. Ideas for Setting Up a Gym: How to Choose the Perfect Location
Choosing the right location for your gym is one of the most crucial decisions you’ll make. It not only influences the number of clients you’ll attract but can also affect your brand’s perception. Here are some ideas and tips to help you make the best decision.
1. Analyze the Local Market
Before you start looking for a venue, it’s essential to conduct a market analysis. Ask yourself:
– How many gyms are in the area?
– What type of services do they offer?
– What is the demand for fitness in the community?
A good strategy is to research health and wellness trends in your area. You can find useful information about this in articles related to fitness.
2. Consider Accessibility
Accessibility is key. Your gym should be easy to find and reach. Here are some factors to consider:
| Factor | Importance |
|————————|—————————-|
| Proximity to public transport | High |
| Available parking | Medium |
| Pedestrian areas | High |
Remember, if your clients have to make extra effort to get there, they’re likely to think twice before signing up.
3. Evaluate the Competition
Don’t be scared of competition; it can actually be a good indicator that there’s demand. However, it’s vital to analyze how you can differentiate yourself. Ask yourself:
– What unique services can you offer?
– What is your value proposition?
A gym that stands out in its offering can attract a loyal audience, even in saturated areas. This is where creativity comes into play. Have you thought about offering specialized classes or a welcoming community environment?
4. Think About Space and Design
Space layout is crucial for the client experience. A well-thought-out design can make your gym feel more welcoming and functional. Consider:
– Areas for personal training
– Spaces for group classes
– Rest and socialization zones
Remember, an attractive environment can increase client retention. Don’t underestimate the power of good design!
5. Know Your Target Audience
Finally, it’s essential to know your target audience. Who are your ideal clients? What are they looking for in a gym? Here are some questions that can help you define your niche:
– Are they beginners or experienced athletes?
– Are they looking for specific classes or personalized training?
– What times do they prefer to train?
By understanding your audience, you can tailor your services and marketing more effectively. You can get more information on how to identify your target audience in resources related to marketing.
Choosing the perfect location for your gym is no easy task, but with these tips, you’ll be one step closer to making an informed and strategic decision. Good luck on your gym-setting adventure![gym]
6. Ideas for Setting Up a Gym: Budget and Financing
Setting up a gym can be an exciting adventure, but it can also be a financial challenge. In this section, we’ll explore some key ideas for managing your budget and finding financing options that suit your needs. Get ready to take the first step towards your dream of owning a gym!
How Much Does It Really Cost to Set Up a Gym?
Before diving in, it’s crucial to understand the costs involved. Here we present a table with the main expenses you should consider:
Concept | Estimated Cost |
---|---|
Venue Rent | $1,500 – $5,000/month |
Equipment (machines, weights) | $10,000 – $50,000 |
Licenses and Permits | $500 – $2,000 |
Initial Marketing | $1,000 – $5,000 |
Staff (trainers, receptionists) | $2,000 – $10,000/month |
As you can see, costs can vary significantly. It’s crucial to conduct a detailed analysis to adjust your budget to market realities.
Financing Options for Your Gym
Once you have a clear budget, the next step is to find how to finance your project. Here are some options you might consider:
1. Bank Loans: Many institutions offer specific loans for businesses. Research interest rates and repayment terms.
2. Private Investors: If you have a good business plan, you might attract investors interested in the fitness sector.
3. Crowdfunding: Platforms like Kickstarter or Indiegogo can be an excellent way to raise funds, especially if you have an innovative idea.
4. Grants and Government Aid: Don’t forget to research if there are local programs supporting the creation of gyms or health-related businesses.
Remember, each option has its pros and cons, so evaluate which one best suits your situation.
Tips to Optimize Your Budget
Here are some practical tips to keep your budget under control:
– Prioritize Equipment: Invest in the essentials first. You don’t need all the equipment right away.
– Create a Digital Marketing Plan: Use social media and online advertising to attract clients without spending a fortune.
– Consider Leasing: Instead of buying, you could lease the equipment. This can reduce initial costs.
– Maintain an Emergency Fund: It’s always good to have a financial cushion for unforeseen events.
If you want more information on how to structure your business, you can explore some ideas for setting up a gym that will help shape your project.
Remember, your gym’s success not only depends on a good budget but also on efficient management and creating an attractive environment for your clients. So let’s get to work!
7. Ideas for Setting Up a Gym: Selecting Qualified Staff
Setting up a gym is not just about having the best equipment or the largest space. One of the fundamental pillars for your business’s success is the selection of qualified staff. In this section, we’ll explore how to choose the right team that not only meets technical requirements but also shares the vision and passion for fitness.
Why Is It Crucial to Have a Good Team?
A well-selected team can make the difference between a thriving gym and one struggling to survive. Qualified staff not only provides quality service but also creates a positive and motivating environment for members. Here are some reasons why staff selection is essential:
– Experience and Knowledge: An experienced trainer can offer clients a personalized and safe approach.
– Motivation: Enthusiastic staff can inspire members to achieve their goals.
– Client Retention: Good customer service fosters loyalty and satisfaction.
Key Characteristics to Look for in Staff
When selecting your team, consider the following characteristics:
| Characteristic | Description |
|———————–|—————————————————————————–|
| Certifications | Ensure they have the appropriate certifications in fitness and health. |
| Interpersonal Skills | The ability to communicate and connect with clients is fundamental. |
| Passion for Fitness | Look for people who genuinely love sports and wellness. |
| Teamwork Ability | Collaboration among staff is key for a harmonious environment. |
Effective Selection Process
A well-structured selection process can help you identify the best candidates. Here are some steps you can follow:
1. Define Roles and Responsibilities: Before starting the search, ensure you have clear roles to fill.
2. Post Job Offers: Use job platforms and social media to attract candidates.
3. Interviews and Practical Tests: Conduct interviews that include practical tests to assess candidates’ skills.
4. Reference Checks: Always check references to ensure the candidate has a positive track record.
Remember, staff selection is not just about finding someone who meets technical requirements but about seeking people who share your gym’s vision and can contribute to creating a welcoming and motivating environment.
Continuous Training
Once you’ve selected your team, don’t forget the importance of continuous training. The fitness world is constantly evolving, and keeping your staff updated is vital. Consider implementing regular training programs and attending seminars on new trends and techniques.
If you want to delve deeper into how to structure an effective team, you can explore more ideas for setting up a gym to help optimize your selection process.
In conclusion, selecting qualified staff is a critical aspect that can influence your gym’s success. By investing time and resources in finding the right people, you’ll be building a solid foundation for your business and, most importantly, for your clients. Don’t underestimate the power of a good team!
8. Ideas for Setting Up a Gym: Additional Services That Attract Clients
If you’re thinking of setting up a gym, it’s crucial not to focus solely on machines and space. Additional services can be the key to attracting and retaining your clients. Here are some ideas that could make a difference in your business.
1. Specialized Group Classes
Offering group classes can be a great attraction. From yoga to crossfit, the options are endless. Classes not only foster community but also motivate members to attend regularly.
2. Personal Training
Personal training is a service that never goes out of style. Having qualified trainers who can offer personalized attention can be a great incentive for new members. Additionally, you can offer packages that include free trial sessions.
3. Nutrition and Dietary Counseling
Nutrition is a key component of any fitness program. Offering nutritional consultations or workshops on healthy eating can attract those seeking a comprehensive approach to their health. Remember, education is power.
4. Spa and Wellness
Why not add a spa or wellness area? Services like massages, saunas, or relaxation treatments can be a great attraction for those looking for a place to unwind after an intense workout.
5. Events and Competitions
Organizing events and competitions can be an excellent way to create community and motivate your members. From marathons to fitness challenges, these events not only generate excitement but also attract new clients.
6. Technology and Apps
Incorporating technology into your gym can enhance the client experience. Consider developing an app that allows members to book classes, track their progress, and receive personalized tips. Innovation always attracts the younger crowd.
7. Family Programs
Family programs can attract a broader audience. Offering activities for children and adults can be a great incentive for families to sign up together. Additionally, it fosters a family-friendly and welcoming environment.
8. Local Partnerships
Collaborating with local businesses, such as healthy cafes or sports stores, can be beneficial. You can offer discounts to their clients and vice versa, creating a network of mutual support. This not only attracts new clients but also strengthens the community.
Service | Benefits | Possible Costs |
---|---|---|
Group Classes | Fosters community and motivation | Low to Medium |
Personal Training | Personalized attention and quick results | Medium |
Nutrition | Improves performance and health | Low |
Spa | Relaxation and wellness | High |
Remember, the key to a successful gym is not just in the equipment but in the experience you offer. Incorporating additional services can be the difference between a client who stays and one who leaves. Dare to innovate, and you’ll see your gym become the go-to place in your community!
If you want more ideas on how to set up a successful gym, don’t hesitate to research and keep learning! Curiosity is the first step towards success.
9. Ideas for Setting Up a Gym: Technological Innovations to Consider
Setting up a gym in the digital age not only involves having the best equipment but also integrating technological innovations that enhance the client experience and optimize business management. Here are some fascinating ideas that could transform your gym into a more attractive and efficient space.
1. Connected Training Equipment
Connected training equipment allows users to monitor their performance in real-time. Imagine a stationary bike that syncs with a mobile app, where each user can see their progress, set goals, and share achievements with friends. This not only fosters healthy competition but also creates a community around your gym.
2. Customized Mobile Apps
Developing a mobile app for your gym can be a great differentiator. This app can offer:
– Class Reservations: Makes it easy for members to book their spot in classes.
– Personalized Training Programs: Allows users to follow routines tailored to their needs.
– Progress Tracking: A system that helps them visualize their evolution.
3. Customer Relationship Management (CRM) Systems
Implementing a customer relationship management (CRM) system will help you better understand your users. You’ll be able to analyze data about their habits, preferences, and needs. This will allow you to offer personalized promotions and improve client retention. A good CRM can be the key to exceptional customer service.
4. Augmented and Virtual Reality
Augmented reality and virtual reality are revolutionizing the fitness world. You can offer immersive training classes where users feel like they’re in a different environment. This is not only attractive but also an innovative way to motivate your clients.
5. Health and Wellness Monitors
Incorporating health monitors that track heart rate, blood pressure, and other health indicators can be a great added value. You can offer these devices to your members and, through a platform, allow them to visualize their data and receive personalized recommendations.
6. Automated Payment Systems
Facilitating the payment process is crucial. Consider implementing automated payment systems that allow users to pay their memberships and services quickly and securely. This not only improves the client experience but also reduces administrative work.
7. Virtual and On-Demand Classes
Offering virtual and on-demand classes can attract a broader audience. Users can access your classes from the comfort of their home, which is especially appealing to those with busy schedules. This can be an excellent way to maintain the connection with your members, even when they can’t physically attend.
8. Coworking Spaces
Transforming part of your gym into a coworking space can attract professionals looking for a place to work while staying active. Offering free Wi-Fi, rest areas, and the possibility to exercise during breaks can be a great attraction.
9. Social Media Integration
Lastly, don’t underestimate the power of social media. Create an environment where your members can share their achievements and experiences. This not only fosters community but also acts as a powerful marketing tool. You can encourage your users to share photos and videos of their workouts, creating an atmosphere of motivation and support.
Innovation | Benefits |
---|---|
Connected Equipment | Real-time monitoring and active community |
Mobile Apps | Ease of use and personalization |
CRM | Better client knowledge and personalized promotions |
Augmented Reality | Immersive experiences and motivation |
Health Monitors | Wellness tracking and personalized recommendations |
Automated Payments | Ease and speed in transactions |
Virtual Classes | Accessibility and flexibility |
Coworking Spaces | Attraction of new clients and productive environment |
Social Media | Community fostering and organic marketing |
Incorporating these innovations will not only make your gym stand out but also enhance your members’ experience. If you’re looking for more ideas for setting up a gym, consider how these technologies can integrate into your vision. The key is to adapt to your clients’ changing needs and offer them a space where they not only exercise but also feel part of something special.
10. Ideas for Setting Up a Gym: Creating an Active Community
Creating a gym is not just about offering machines and weights; it’s about building a space where people feel part of something bigger. An active community not only attracts more members but also fosters loyalty and commitment. Here are some innovative ideas for setting up a gym that not only focuses on exercise but on creating lasting connections.
1. Organize Community Events
Events are an excellent way to attract new members and keep current ones motivated. Consider organizing:
– Open House Days: Invite the community to try your facilities for free.
– Fitness Challenges: Create friendly competitions that encourage participation and teamwork.
2. Varied Group Classes
Group classes are a fantastic way to create a sense of community. Offer a variety of options, from yoga to functional training. Here are some ideas:
| Class Type | Benefits |
|———————|—————————————|
| Yoga | Improves flexibility and concentration. |
| Zumba | Fun and social exercise. |
| Circuit Training | Challenges participants and fosters camaraderie. |
3. Rest and Socialization Areas
Don’t underestimate the importance of having an area where members can relax and socialize. A café or lounge can be the perfect place for members to connect after a workout.
4. Mentorship Programs
Establishing a program where more experienced members can guide newcomers is an excellent way to build relationships. This not only helps beginners but also strengthens the sense of community.
5. Use of Social Media
Digital platforms are a powerful tool for creating an active community. Regularly post about:
– Member success stories.
– Upcoming events.
– Training and nutrition tips.
Remember, interaction is key; respond to comments and encourage participation.
6. Technology Integration
Use apps and platforms that allow members to connect with each other. This can include:
– Apps for progress tracking.
– Forums for sharing tips and motivation.
7. Collaborations with Local Businesses
Partner with local businesses to offer discounts or promotions. This not only benefits your members but also strengthens the community as a whole.
8. Surveys and Feedback
Don’t forget to ask your members what they want. Conduct regular surveys to learn about their interests and suggestions. This will make them feel that their opinion is valued and that they are part of the decision-making process.
9. Outdoor Activities
Organize group outings, such as hikes or runs. These activities not only promote physical health but are also a great way to strengthen bonds.
10. Celebrate Achievements
Whether a member has reached a personal goal or the gym has reached an anniversary, celebrating these milestones creates a sense of belonging. Consider holding a small ceremony or event to recognize these achievements.
Creating an active community in your gym is essential for its long-term success. By implementing these ideas for setting up a gym, you’ll not only attract more members but also foster an environment where everyone feels motivated and supported. If you want to delve deeper into how to build a strong community, you can explore more on this topic in reliable resources. Your gym can be the heart of the community![gym]
11. Ideas for Setting Up a Gym: Tips for Efficient Management
Setting up a gym can be an exciting and challenging adventure. If you’re a gym manager or thinking about taking the leap, here are some practical ideas and tips to ensure your business not only operates but thrives. Let’s get to it!
1. Define Your Niche
Before opening the doors, it’s crucial to define your target audience. Will you focus on general fitness, strength training, yoga, or perhaps a gym specialized in functional training? Knowing your audience will allow you to offer a more personalized and appealing service.
2. Location, Location, Location
The location of your gym is crucial. Look for a place that is accessible and visible. Consider the competition in the area and ensure there’s enough demand. A good strategy is to conduct a market analysis to identify the best areas.
3. Create a Welcoming Environment
The atmosphere of your gym can make all the difference. A clean, well-lit space with attractive decor can make your clients feel comfortable and motivated. Don’t forget to include rest and socialization areas.
4. Offer a Variety of Services
Diversity is key. In addition to machines and weights, consider offering group classes, personal training, and nutrition programs. This will not only attract more clients but also increase retention.
5. Implement Technology
Use apps and management software to efficiently track memberships, payments, and schedules. Technology can enhance the client experience and optimize your gym’s administration. You can research the latest fitness technology trends to stay updated.
6. Effective Marketing Strategies
Marketing is essential to attract new members. Consider using social media, special promotions, and community events. A good idea is to offer free classes or discounts for new members. Remember, word of mouth is also a powerful tool.
7. Foster a Community
Creating a sense of community can increase client loyalty. Organize social events, competitions, and challenges that encourage interaction among members. A strong community can be your best advertisement.
8. Train Your Staff
A well-trained team is vital for your gym’s success. Ensure your staff is always updated on the latest trends and training techniques. This will not only improve the client experience but also help you build a solid reputation.
9. Listen to Your Clients
Feedback is key. Conduct surveys and listen to your members’ opinions. This will allow you to adjust your services and adapt to their needs, which in turn will improve client satisfaction.
10. Manage Your Finances
Proper financial management is fundamental. Keep a detailed record of your income and expenses. Consider creating a budget and reviewing it periodically to ensure you’re on the right track. You can explore resources on ideas for setting up a gym to help optimize your finances.
11. Stay Updated
The fitness world is constantly evolving. Stay informed about the latest trends and industry news. Attend fairs, conferences, and workshops to keep learning and improving your offerings.
Tip | Description |
---|---|
Define Niche | Know your target audience to offer a personalized service. |
Location | Choose an accessible and visible place to attract more clients. |
Welcoming Environment | Create a clean and attractive space that motivates users. |
Variety of Services | Offer classes, training, and nutrition programs. |
Remember, setting up a gym is more than just opening a space; it’s about creating a place where people feel motivated and supported on their journey to a healthier lifestyle. Follow these tips, and you’ll see your gym become a success!